Siticurati.

Rome · founder-led private beta · pilot applications open

Your competitor isn't better.
He's just easier to find.

Siticurati is building a platform that creates and maintains websites for local businesses — barber, dentist, plumber, trattoria — and helps each one show up in the neighbourhoods it serves. The private beta also tests aggregate reporting for calls, messages and forms.

Request early access

Email Rafael →

Direct founder contact. No payment or subscription is taken on this website.

Trastevere◦Testaccio◦ Garbatella◦Pigneto◦ San Lorenzo◦Monteverde◦ Prati◦Ostiense◦ Centocelle◦Tor Pignattara◦ Marconi◦Appio Latino◦

Three things run on their own

No dashboard for you to babysit

01

The build

You type barber, Trastevere. The model writes the whole site — sections, sales copy, service list, price list, the machine-readable business data Google needs — and it goes live on your domain with the certificate already installed. Don't like it? Regenerate. It costs you nothing.

Prototype walkthrough · illustrative

✓ hero — "Trent'anni di forbici a Trastevere"

✓ services — taglio, barba, rasatura, bambini

✓ price list — 6 rows, from pricelist.csv

✓ hours + holiday closure — synced to Google

✓ map, phone, WhatsApp — tracked links

✓ reviews block — pulled live, 4.8 / 212

✓ LocalBusiness + Service schema — validated

Prototype example — not a customer result or service-level guarantee

02

The street layer

Nobody searches "hairdresser Italy". They search the four streets around them. So you get one real page per neighbourhood you serve, written with the landmarks people actually type, kept in exact agreement with your Google Business Profile. Every week it looks at which searches found you and rewrites what didn't work.

Illustrative search scenario · sample content

google.com › barber trastevere

Barber in Trastevere — open on Mondays too | Salone Rossi

Cut and shave 200 m from Piazza San Cosimato. Walk-ins until 7pm. Prices up to date, 4.8 from 212 reviews. Vicolo del Cinque…

"barber trastevere"baseline → target

"barber san cosimato"baseline → target

"barber open monday rome"baseline → target

map visibilitymeasured during pilot

03

The ledger

Every tap on your number, every WhatsApp click, every form — logged the second it happens, with where the person came from. This is the part agencies never show you, because it's the part that proves whether the money worked. On the first of the month it lands in your inbox, with next month's forecast.

Product mock-up · sample data

Time Channel Source Page
18:41CallGoogle Maps/trastevere
17:12WhatsAppOrganic — "barber san cosimato"/trastevere
15:58Form — bookingInstagram bio/book
12:03CallOrganic — "barber open monday"/hours
09:26WhatsAppGoogle Maps/
sample month 63 leads illustrative comparison +18% illustrative forecast 71 ± 6

Infrastructure

No server for anyone to forget about.

Most sites for small businesses die on some shared hosting nobody renewed. Yours doesn't sit on a server at all: it's a static bundle on a global network, generated and re-generated by functions that only exist while they run. Each business is a separate, locked partition — your data and mine cannot touch.

Product architecture in development: encryption in transit and at rest, least-privilege access, tenant isolation and infrastructure as code. No formal security audit or certification has been completed.

Planned product architecture · not the marketing-site host
Marketing site · liveVercel static hosting
Delivery · plannedCloudFront + Amplify Hosting · Next.js
Generation · plannedBedrock · Lambda · Step Functions
Tenant data · plannedDynamoDB — tenant-scoped keys
Domains & TLS · plannedRoute 53 + ACM
Events · plannedEventBridge + SQS
Lead pipeline · plannedAPI Gateway → S3 → Athena
Identity · plannedCognito with tenant-scoped claims
BillingNot live · written pilot agreement first
Primary region · plannedeu-south-1 (Milan)

Founder & business status

Built in Rome by Rafael.

Siticurati is a founder-led product in private beta, operated by Rafael from Rome, Italy. The business registration process is in progress; Siticurati does not present itself as an incorporated company before that process is complete. Pilot access is discussed directly with the founder, and no payment is collected through this website.

Founder
Rafael
Contact
rafael@siticurati.com
Location
Rome, Italy
Stage
Private beta · accepting pilot applications

One monthly fee. Nothing upfront.

Indicative beta pricing · written agreement before billing

What you get Starter €49 / month Growth €99 / month
AI-built site, unlimited regenerationsincludedincluded
Your own domain, certificate, hostingincludedincluded
Google Business Profile kept in syncincludedincluded
Neighbourhood pages1up to 10
SEO re-optimisationmonthlyweekly
Call, WhatsApp & form ledgerincludedincluded
Predictive monthly forecast—included
Booking & review-request automation—included
Support answer3 working days1 working day
Ask about Starter Ask about Growth

Billing is not live. Pilot scope, price, tax treatment and data terms are confirmed in writing before service begins.

Questions people actually ask

01

Who owns the domain — you or me?

You. It's registered in your name and we only manage the DNS for you. If you leave, we hand over the transfer code and point the zone wherever you say — no fee, no waiting, nothing held hostage. This is the single most common way small businesses get trapped, so we wrote it into the contract.

02

I already have a site and a domain.

Keep both. Either point the nameservers at us, or stay at your registrar and add two records we give you. The certificate is issued and renewed automatically, and we only switch the domain over once the new site has fully validated — so your current site never goes dark during the move.

03

Does Google punish a site written by AI?

Google penalises worthless pages made at volume — not automation itself. Every page here is built from your real data: your services, your prices, your hours, your area, your reviews. Two Siticurati sites never share text, and each neighbourhood page has to say something genuinely different or it doesn't get published.

04

How does the neighbourhood targeting work?

Three levers, every week. A dedicated page per zone naming the landmarks people type. The machine-readable business data on the page kept identical to your Google Business Profile — Google distrusts disagreement. And metadata rewritten based on the searches you actually appeared for, not the ones we guessed.

05

If I cancel, what do I lose?

Not your work. You get a downloadable copy of the finished site and a spreadsheet of every lead it ever recorded. Your partition stays for 30 days in case you come back, then it's deleted. Data lives in the EU, encrypted, and we act as processor under GDPR.

06

What if I hate the site it generates?

Regenerate it, as many times as you want, at no cost — a different tone, a different structure, a different emphasis. Or write us one sentence about what's wrong and the next build accounts for it. Nothing is manually rebuilt by a person, which is exactly why changing your mind is free.